About

People, principles, and place, Bassed in Cluj-Napoca.

Team

Rotar Dan

Software Engineer

“If the brief is fuzzy, the work will be loud and hollow.”

Bogdan Cimpoias

Administrator

“Design is the proof that you respect the audience.”

Bogdan Onetiu

Photography/Videography

“Media without measurement is just hope with a budget.”

Cristian Szabo

Editing

“Trust is built in the edits nobody sees.”

Manifesto

We believe clarity beats noise. Strategy without craft is a slide deck. Craft without distribution is a portfolio piece. Bassed exists to connect intent, execution, and measurable outcomes, with respect for the audience’s time.

Place

Built in Transylvania.
Ambitious by nature.

Cluj-Napoca is a city of universities, festivals, and product teams shipping worldwide. That mix, rigor, culture, and pace, shapes how we work with partners across Europe.

3D technological map of Romania with county borders and Cluj-Napoca marker

Timeline

2023

Bassed opens in Cluj, a focused team obsessed with craft and clarity.

2024

First pan-European campaigns; brand systems become our backbone.

2025

Digital and performance under one roof, strategy through execution.

2026

Building the next chapter with brands that want to move with intent.